From family business orientation to organisational citizenship behaviour: prosocial behaviour in family business performance

Purpose This article seeks to understand the role of prosocial behaviour and moral obligation in family business explain indirect relationship between orientation citizenship behaviour. Design/methodology/approach study proposes a model examine such link organisational The authors provide empirical evidence test hypothesis by conducting an online survey Indonesia context. Findings has significant impact on behaviour, while offer additional contribution. results suggest that performance demonstrates how owns sets social purposes from various alternatives beyond profit, as orientation, Originality/value extends agency stewardship theory examining becomes different other firm where mainstream economic argues attempts maximise profit for stakeholders. findings incorporating practice enhances concept value.